The online effectiveness agenda
The web is still a young medium; the opportunities to experiment are huge for forward-thinking organisations. At The Web Effectiveness Conference communications professionals from leading global organisations and Bowen Craggs’ analysts present strategies and specific tactics for an effective web presence.
Agenda from WEC2011 Munich (pdf 888kb)
Speakers from EADS, PepsiCo, Nestlé, UK Parliament, Siemens, Amnesty International, Danfoss, RBS Group.
Agenda from WEC2010 Paris
Speakers from AXA, Alcatel-Lucent, Siemens, Shell, Van Marcke, Abbott, Schlumberger, ING, Johnson Controls, UniCredit, Areva, Hewlett-Packard, GlaxoSmithKline.
Agenda from WEC2009 Barcelona
Speakers from Shell, Philip Morris, Roche, UK Parliament, Deloitte, GlaxoSmithKline, Aviva, Amnesty International, Siemens.
Agenda from WEC2008 London
Speakers from Syngenta, Nestle, GM Europe, Shell, Siemens, BP, UKTI, AkzoNobel, Novartis.
The Web Effectiveness Conference agendas are designed to help you learn to:
- serve all stakeholders as effectively as possible
- manage your web presence to maintain that effectiveness
- identify the latest developments: which ones signal real shifts in corporate communications, and which are passing fads?
